Leading sports nutrition maker and global social impact organization form multi-year partnership to improve living conditions and feed those in need around the globe.
Santa Monica, CA (October 3, 2016) – Bonk Breaker®, the leading nutrition provider to elite athletes and active lifestyle enthusiasts around the world, proudly announces a multi-year partnership with MORE Than Sport™, a global social impact organization founded by professional triathlete Chris Lieto aimed at improving living conditions and nutrition for those in need. Under this high-impact partnership, Bonk Breaker® will directly contribute two meals a day to a child in need for every box of bars sold. The ultimate goal extends far beyond providing meals, but rather for Bonk Breaker® and MORE Than Sport™ to find sustainable ways to help solve nutrition problems around the world.
“While Bonk Breaker has been known for providing the best real food solutions for elite athletes, our broader mission is to make healthy nutrition accessible to those who need it the most. In partnering with MORE Than Sport, we will contribute roughly 2 meals to those in need for each box of bars sold under our initiative together, with the goal of providing a million meals to those in need,” said Chris Frank, Bonk Breaker® Chairman & co-CEO. “With MORE Than Sport, our top priority is to provide better nutrition and living conditions to those in need all around the world whether it’s one person or a million.”
MORE Than Sport™ consists of elite athletes competing for MORE than just a win. Their aim is to transform lives around the world by providing nutrition, clean water, medical care, education, and housing for those in need. MORE Than Sport™ strives to tackle 5 core causes that matter most in bettering quality of life: water, shelter, food, medicine, and education. When times get truly tough, MORE Than Sports steps in to assist during major crisis situations and natural disasters with necessities, volunteers on the ground, and donations to the communities that are suffering.
“A partnership between More than Sport and Bonk Breaker is a perfect match. I’ve been a true fan of Bonk Breaker’s authentic, real food philosophy for some time, and knowing that we have joined forces to achieve goals that transcend business and sport is a special feeling,” said Chris Lieto, MORE Than Sport™ Founder and Chief Vision Officer. “It’s a win-win. Bonk Breaker customers will receive a nice discount when they purchase through Bonk Breaker’s website, and their purchases will immediately help fund the work we are doing at MORE Than Sport.”
By using promo code MORETHANSPORT on shop.bonkbreaker.com, consumers will get 15% off all Bonk Breaker® products and will be contributing to this great cause. To learn more, or to purchase Bonk Breaker® premium nutrition, visit www.shop.bonkbreaker.com. For more information about MORE Than Sport™ and the great work they are doing, visit .
About Bonk Breaker®
Co-founded by Jason Winn and Chris Frank, both elite level (and hungry) athletes, Bonk Breaker®’s mission is to provide great tasting, real nutrition for everyone from weekend warriors to world class athletes, fitness aficionados to on-the-go parents and their non-stop kids. The Santa Monica, Calif.-based company’s quest began in 2006 when Winn and his mother baked the first Peanut Butter & Jelly Energy Bar in Mama Winn’s kitchen and continues today with an ever-expanding lineup of the best tasting, non-GMO products that combine all-natural, real food ingredients. Bonk Breaker® proudly supports the athletic efforts of USA Cycling, USA Swimming, the Milwaukee Brewers, Holowesko Citadel Cycling Team, and four-time World Champion triathlete Mirinda Carfrae.
About MORE Than Sport™
MORE than Sport was established in 2010 by Professional Triathlete Chris Lieto. Since then, it has grown into a global movement of athletes who believe in competing for MORE than just a win. The MORE than Sport mission is to transform lives around the world through amazing products, service trips, and fundraising opportunities to provide clean water, food, medical care, education, and housing for those in need. Through direct donations, corporate partners, event support and the MTS marketplace, MORE than Sport has supplied over 39,000 meals to those facing hunger, provided over 292,000 nights of shelter, supported 500 students in receiving educational resources and ensured over 30,000 individuals will receive clean water for life. To date, MORE Than Sport has impacted over 500,000 lives around the world.
® MORE Than Sport and the MORE Than Sport logo are trademarks registered US Patent and Trademark Office.